In the dynamic realm of immersive entertainment, Flyover has distinguished itself as a pioneer in flying theater attractions, enchanting audiences worldwide with breathtaking experiences that combine state-of-the-art technology and compelling storytelling. Recently, an exciting new chapter has been set to unfold in Flyover’s journey, as industry leader Brogent Technologies Inc. announced its agreement to acquire Flyover Attractions from Pursuit Attractions and Hospitality, marking a significant milestone in the evolution of immersive flying theaters. This acquisition signals not just a change in ownership but a transformative alliance poised to redefine the landscape of location-based entertainment.
Flyover’s reputation is rooted in its ability to captivate over 9 million guests globally, blending cinematic storytelling with operational excellence to craft flying theater experiences that resonate deeply with audiences. As Lisa Adams, Chief Operating Officer & Executive Producer of Flyover, reflects, “This ownership transition will drive a pivotal step forward in Flyover’s evolution. Brogent’s proven global capabilities and technological leadership perfectly complement our creative vision, operational expertise and innovative content production.” This synergy promises to fuel future growth, guiding Flyover into new markets and ensuring the delivery of next-generation immersive attractions that set new industry standards.
The essence of this acquisition reveals a strategic fusion of Flyover’s innovative content creation with Brogent’s acclaimed engineering legacy. Brogent Technologies, with over 100 media-based attraction solutions deployed across more than 20 countries, is renowned for precision engineering and immersive motion platforms that include six-axis motion, synchronized effects, and integrated sensory experiences such as wind, mist, and scent systems. Chairman & CEO Chih-hung Ouyang underscores this vision, stating, “Flyover has set a new standard for flying theater experiences by seamlessly merging cinematic storytelling with operational excellence. By combining Flyover’s creative innovation with Brogent’s technology platform and global infrastructure, we will introduce a turnkey, fully integrated model for immersive attractions that supports the next phase of evolution in location-based entertainment.”
The potential impact of this partnership extends beyond mere expansion; it heralds a new era of immersive storytelling, where technology and artistry converge to push the boundaries of what flying theaters can achieve. Flyover’s pioneering approach emphasizes not just thrilling visuals and motion but an integrated sensory journey that elevates audience engagement to new heights. This approach aligns with the broader trends in immersive media, where sensory immersion, narrative depth, and technological sophistication are becoming inseparable. Brogent’s engineering expertise guarantees that this vision is not only sustained but amplified, enabling the creation of scalable and replicable attractions that maintain high safety and quality standards globally.
This alliance also highlights the importance of holistic design in the immersive entertainment sector. Whereas many competitors may focus predominantly on the technological spectacle or cinematic content, Flyover and Brogent’s collaboration marries these elements seamlessly, fostered by shared expertise in operational efficiency and content innovation. It exemplifies a well-rounded model for the future of flying theaters—one that prioritizes guest experience while maintaining technical excellence and creative ingenuity. In the competitive field of location-based entertainment, this positions Flyover as a forerunner of sustainable innovation, setting a benchmark for others to aspire towards.
Within the broader immersive entertainment and fulldome communities, this development resonates significantly. Flyover’s flying theaters have become must-visit installations in numerous venues worldwide, ranging from theme parks to educational centers, offering audiences unique and memorable experiences that blend entertainment with educational storytelling. By expanding with Brogent’s support, Flyover is well-positioned to influence the fulldome sector, where immersive storytelling and cutting-edge technology are increasingly vital. The acquisition also points to potential collaborations with dome festivals, touring domes, and planetarium venues, enriching the offerings available to diverse audiences and reinforcing the cultural and educational value of immersive media.
Moreover, Flyover’s creative and operational achievements provide a model for other immersive content creators and venues seeking to balance artistry with technological innovation. Prior collaborations and projects underscore Flyover’s capability to grow while thoughtfully adapting to evolving audience expectations and technological advancements—a testament to the company’s commitment to excellence. As immersive media continues to blur the lines between reality and imagination, the partnership between Flyover and Brogent stands as a beacon of innovation, promising memorable experiences that will inspire both industry professionals and immersive enthusiasts around the globe.
Originally reported by IPM News via www.inparkmagazine.com on 2026-01-24 13:17:00.
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