The world of live entertainment visuals is on the cusp of a revolutionary leap forward thanks to Disguise’s latest breakthrough: the GX 3+. This new media server harnesses the power of NVIDIA’s cutting-edge Blackwell GPU architecture to usher in a new era of generative content playback and creative freedom. For producers, designers, and programmers working on concerts, festivals, and immersive installations, the GX 3+ promises unprecedented flexibility and performance, shaping how audiences experience visual storytelling in real time.
Disguise has been a powerhouse in live event visuals for decades, empowering landmark productions like Adele’s Guinness World Record-breaking Munich residency and Coldplay’s multi-year Music Of The Spheres tour. Their latest innovation comes bundled with a two-year Notch playback license, unlocking the capabilities of Notch 1.0 for generative content at unmatched fidelity and complexity. This integration ensures that event visuals are not only technologically advanced but also rich with cinematic depth, color accuracy, and nuanced detail.
“Our GX range has already powered everything from Adele’s Guinness World Record-breaking Munich residency, to Coldplay’s multi-year Music Of The Spheres tour,” states Tom Rockhill, Chief Operating Officer at Disguise. “With the GX 3+, we are introducing a fundamental shift with the NVIDIA Blackwell GPU that will enable creative teams to expand their horizons and redefine what’s possible when it comes to live entertainment visuals. Whatever your vision, with the GX 3+ you’ll have all the power needed to go from screen to stage without compromise. The only limit is your imagination.”
Luke Malcolm, Co-Founder and COO at Notch, echoes this excitement: “Notch 1.0 represents three years of forward-thinking development, built with next-generation GPU architecture in mind. Its state-of-the-art NURA rendering system brings new levels of rendering fidelity alongside vastly improved scales. The convergence of the GX 3+ and Notch 1.0 creates a pivotal moment where creative possibilities leap ahead of current industry standards.”
What sets the GX 3+ apart is its remarkable technical prowess—powered by a 96GB VRAM NVIDIA Blackwell GPU, it obliterates memory bottlenecks that previously limited high-resolution, real-time visual productions. This boost in graphical horsepower allows for more sophisticated particle systems, fluid simulations, and advanced ray tracing effects that deliver stunning realism and immersive lighting fidelity. Content creators can now manipulate 40% more video layers at 4K resolution and 30 frames per second, resulting in richer, more intricate visual narratives than ever before.
From a creative standpoint, these advancements enable a more fluid and responsive design workflow, empowering content teams to experiment with complex geometries, physics simulations, and seamless multi-machine renders without sacrificing performance. This means visuals can be controlled layer-by-layer directly within the Designer timeline, affording both greater precision and time savings during production—a crucial factor in the fast-paced world of live events. Compared to previous iterations and competing technology, the GX 3+ redefines what is achievable on stage, combining raw computational muscle with elegant integration into established creative ecosystems.
The GX 3+ not only advances the technical capabilities of event visuals but also intersects meaningfully with the fulldome landscape. High-fidelity generative content and real-time rendering have increasingly become staples of immersive dome environments, from planetariums to touring dome festivals. The ability to seamlessly blend photorealistic visuals with interactive, physics-based effects enriches educational and entertainment experiences alike. Disguise’s alliance with Notch and support for IP-based production environments ensures broad compatibility and future-proofing—a critical consideration for dome venues seeking to expand their programming with cutting-edge digital media.
In this context, the GX 3+ stands as a significant tool for the fulldome community, bridging live event technology with immersive digital storytelling. It complements the growing trend toward real-time generative content in domes while offering a proven platform respected for its reliability and creative potential across global stages. For creators pushing the boundaries of visual innovation in fulldome shows, immersive installations, or hybrid event spaces, the GX 3+ not only elevates production quality but also invites a new level of imaginative exploration and audience engagement.
In sum, the launch of Disguise’s GX 3+ media server signals a powerful evolution in live visual creativity. By merging advanced GPU architecture with Notch’s generative tools, Disguise has crafted a platform that empowers creators to transform ideas into multisensory realities, inviting audiences worldwide to experience visuals that are richer, more cinematic, and dynamically responsive than ever before. This marks an exciting chapter for entertainment and immersive media professionals seeking to pioneer the future of content creation.
Originally reported by IPM News via www.inparkmagazine.com on 2025-09-04 16:43:00.
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